Portico
Client testimonials, photography, short-form video, and ongoing social management for a Charlotte remodeler — built to pull in high-value leads.
📍 Charlotte, NC — Video Creator
Meta ads that convert. Brand stories that stick. Social content that travels. And lately — AI-powered production that moves faster than anyone expects.
01 — Featured Projects
Client testimonials, photography, short-form video, and ongoing social management for a Charlotte remodeler — built to pull in high-value leads.
A full video suite for a design-build firm — brand story, project features, and the kind of polish that wins bigger contracts.
Regional campaign work for an iconic furniture brand — commercial spots produced end-to-end.
My own studio's story — where I started weaving AI tools into real production workflows, documented as a tutorial series.
02 — Short-Form
Tap a phone to hear it. Organic social + paid social for real businesses.
03 — The AI Lab
Over the last year my work has shifted from full-service production cycles to AI-driven video — same storytelling instincts, radically faster pipeline.
Placeholder — drop in a recent AI video production here (client, concept, tools used).
Placeholder — a before/after of a traditional workflow vs. your AI pipeline would be killer here.
Placeholder — case study with a number in it (turnaround time, cost, output volume).
04 — The Story
At seven I was sure I'd play in the NHL. When that dream hit the boards, I noticed the team photographer — right there on the ice, catching every moment. I picked up a camera and never put it down.
A skipped film lecture turned into a chance meeting with the Charlotte Checkers' creative team, a two-year internship, and a career in live sports broadcast. From there: a decade of full-cycle production — ads, brand films, social — and now a front-row seat to the AI revolution in video.
When you work with me, you're not hiring a vendor. You're partnering with someone who is relentless about the craft — create, innovate, elevate, every day.
05 — What I Do
Paid social video engineered to stop thumbs and convert — hooks, cuts, and CTAs that earn their spend.
Brand films and testimonials for your website that make people feel something — then act on it.
Consistent, native-feeling content that builds an audience instead of renting one.
Broadcast experience from the pro hockey world — multi-cam, live cuts, real stakes.
The new frontier. AI-assisted pipelines that deliver more video, faster, without losing the human story.
newest obsessionAds, brand films, social, broadcast, or something AI-weird — let's make it.
holleransd28@gmail.com